EndCode and the Centre for Human Rights, University of Pretoria, will co-host the launch of the Model Guidelines on Age-Appropriate Design for Online Services — an Impact Amplifier Africa Online Safety Fund project, funded by Google.org, Google’s philanthropic arm.

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The Model Guidelines on Age-Appropriate Design for Online Services, which are the first of their kind in Africa, are a set of principle statements and recommendations on how to ensure that online services appropriately safeguard children’s privacy and personal information. They are a set of Guidelines to consider, consult and benchmark against when designing, structuring, and assessing online services with children’s privacy rights in mind. The Model Guidelines take a proactive approach in addressing the safety and privacy of children online by focusing on the design-stage of online products and services.

The Guidelines have been developed for all organisations (both public and private) who have an interest in regulating online services with children’s privacy and South Africa’s data protection and privacy requirements in mind. As a relevant stakeholder, we kindly request that you click here to register for the event and we thank you in advance for your participation.

The launch event will include:

  1. a presentation on issues relating children’s privacy online by Dr Elvis Fokala of the Centre for Human Rights;
  2. a presentation on the Model Guidelines, by Alon Alkalay, Senior Technology Law Advisor at EndCode;
  3. an artistic interpretation of the Model Guidelines by Tanya Munyua of Obsidian Circus; and
  4. an endorsement and discussion session on the Model Guidelines.

Event details

Wednesday 15 September 2021
09:00 GMT / 10:00 WAT / 11:00 SAST / 12:00 EAT 
All participants are required to register on Zoom.
The event will be live-streamed on Facebook and YouTube.

Register on Zoom


Opening & Introductions 
  • Ms Pria Chetty
    EndCode (Facilitator)
Presentation:  Issues relating to  children’s privacy online 
  • Dr Elvis Fokala 
    Centre for Human Rights, University of Pretoria
Presentation: Model Guidelines
  • Mr Alon Alkalay
Visual Artist – Presentation of Work
  • Ms Tanya Munyua
    Obsidian Circus
Live Endorsement Session / Guidance on Endorsing post-launch
  • Mr Alon Alkalay
Discussion / Q&A Session
  • Ms Pria Chetty
    EndCode (Facilitator)

For more information, please contact

Hlengiwe Dube
Manager: Expression, Information and Digital Rights Unit

Tel: +27 (0) 12 420 4199
Fax: +27 (0) 86 580 5743


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